privacy
Best Data Broker Removal Services for Seniors (2026) — Get Your Info Off Scammer Lists
Bottom line up front: For most seniors, DeleteMe is the most thorough and trusted data broker removal service — it has been doing this longer than anyone and the quarterly privacy reports are genuinely useful. If you want a lower-cost option and you're already protecting yourself online, Incogni is a fast, no-frills runner-up at roughly half the price.
Last updated: 2026-06-23
Type your first and last name into Google right now. In the first page of results, you'll likely find Spokeo, Whitepages, BeenVerified, or Intelius listing your home address, phone number, age, and the names of your adult children.
You never put that information there. But scammers — the ones who call claiming to be from Social Security, Medicare, or your bank — buy it every single day.
These sites are called data brokers, and for adults over 60, they are one of the most overlooked threats to your safety. These companies harvest, package, and sell your personal details to anyone willing to pay. When a scammer calls and somehow knows your address, your grandchild's name, or which bank you use, they almost certainly bought that information from a data broker.
This article compares the best services that will remove your information from these sites on your behalf — so you can be a harder target.
Why Seniors Are the Most Valuable Targets on These Lists
Data brokers collect information from public records, voter registration files, property records, social media, and past data breaches. They combine it into detailed profiles and sell them.
For most adults, this is a nuisance. For seniors, it is a genuine threat.
According to the FBI's Internet Crime Complaint Center, adults over 60 lost more than $3.4 billion to fraud in 2025 — more than any other age group. The fraud that data broker listings enable is not just online: it includes phone scams, mail fraud, and "grandparent scams" where a caller uses real personal details to make themselves sound credible.
Your home address, your date of birth, your phone number, your relatives' names — all of this is listed on dozens of sites that anyone can search. Removing yourself from those sites does not make you invisible. But it makes you a much harder target. Scammers, like burglars, move on to easier marks when their tools stop working.
What Data Broker Removal Services Actually Do
Doing this yourself is possible — and free — but extremely time-consuming. Each data broker has its own opt-out form, often requiring you to submit a photo ID, navigate confusing menus, or wait weeks for confirmation. There are more than 200 significant data brokers in the United States, and many re-add your information months after you opt out.
Data broker removal services handle this for you. They:
- Scan hundreds of data broker sites for your name, address, and email
- Submit removal and opt-out requests on your behalf
- Follow up when brokers fail to comply or re-add your info
- Send you reports showing what was found and what was removed
You pay a subscription fee. They handle the ongoing work. Most services require you to give them a suppression list — essentially confirming which listings are you — and then they manage everything from there.
How We Evaluated These Services
We compared six services on five criteria:
- Coverage — How many data broker sites does it reach?
- Removal speed — How quickly are listings actually removed?
- Reporting — Do you get clear, readable updates on what happened?
- Ease of use — Can a non-technical person set it up without help?
- Value — Does the price match what you get?
Quick Comparison Table
| Service | Sites Covered | Annual Price | Reporting | Best For |
|---|---|---|---|---|
| DeleteMe | 750+ | ~$129/yr | Quarterly (PDF) | ⭐ Best Overall |
| Incogni | 180+ | ~$78/yr | Weekly (app) | Best Value |
| Privacy Bee | 150+ | ~$197/yr | Monthly | Most Comprehensive |
| Optery | 200+ | Free–$480/yr | Monthly | Best Free Tier |
| Aura | 1,000+ | ~$144–$180/yr | Ongoing | Best All-in-One |
| Kanary | 100+ | ~$99/yr | Monthly | Best for Couples |
1. DeleteMe — Best Overall for Seniors
Price: ~$129/year (individual) | ~$229/year (two people)
Sites covered: 750+
Reports: Quarterly PDF privacy reports
Ease of setup: Very easy — form-based, no app required
DeleteMe has been removing personal information from data broker sites since 2011 — longer than any competitor. That experience shows. Their team of privacy experts handles the opt-outs, disputes, and re-removal requests that come up when brokers re-add your data weeks after removal.
What makes DeleteMe stand out for seniors specifically is the quarterly privacy report. Every three months, you receive a PDF that lists every site that was checked, every listing that was found, and every removal that was submitted or confirmed. You do not need to log in to an app or interpret a dashboard. You open an email, click a link, and read a plain-language report. That transparency is rare, and it matters if you want to understand what is actually being done on your behalf.
The setup process is straightforward. You fill out a short form with your name, address, phone number, and email. DeleteMe uses that information to search broker sites and match listings to you — not to anyone else with your name. You confirm which listings are you, and their team takes it from there.
What we like most:
- Longest track record in the industry (founded 2011)
- Quarterly PDF reports require no technical knowledge to read
- Covers 750+ sites including Spokeo, Whitepages, BeenVerified, Intelius, and dozens more
- Human privacy experts, not just automated bots, handle complex removals
- Couples plan covers both people for a meaningful discount
The one limitation: Coverage focuses on major U.S. data brokers. It does not remove your information from social media platforms or news websites. If your name appears in old news articles or on Facebook, DeleteMe cannot touch those.
Price: ~$129/year for one person, ~$229 for two. New subscribers often receive a first-year discount.
Remove Your Info with DeleteMe →
Affiliate Disclosure: This article may contain affiliate links. If you make a purchase through these links, we may earn a small commission at no extra cost to you. We only recommend products we genuinely believe in. This helps support our work and allows us to continue providing free content.
2. Incogni — Best Value for Budget-Conscious Seniors
Price: ~$6.49/month (billed annually, ~$78/year)
Sites covered: 180+
Reports: Weekly in-app progress dashboard
Ease of setup: Very easy — takes 10 minutes
Incogni is made by the same company as Surfshark VPN, and it brings the same "keep it simple and affordable" approach to data broker removal. At roughly $78/year, it costs about 40% less than DeleteMe and still covers the most important data broker sites.
The key difference from DeleteMe: Incogni uses automated removal requests rather than human reviewers. For straightforward opt-outs — which cover the majority of major data brokers — this works perfectly well and moves faster. Incogni reports that average removal times run two to four weeks, which is competitive with the industry.
Where Incogni falls short compared to DeleteMe is reporting depth. You get a dashboard that shows how many requests were sent and how many were completed, but there is no quarterly PDF summary that your family member could print and review with you. For seniors who prefer email-based reporting over logging into a website, this matters.
That said, if your primary goal is getting your information off the most common people-search sites at the lowest reasonable cost, Incogni delivers.
What we like most:
- Lowest price of any reputable service on this list
- Fast automated removal — most requests resolved in 2–4 weeks
- Easy setup, works on computer or phone
- Good coverage of major people-search and marketing data brokers
- Made by a well-known privacy company (Surfshark)
The one limitation: Covers fewer broker sites than DeleteMe (180+ vs. 750+), and reporting is dashboard-based rather than email-based. If you prefer not to log into an app to check progress, it can feel less transparent.
Price: ~$78/year (first-year discount often available; monthly plan available at higher rate).
Affiliate Disclosure: This article may contain affiliate links. If you make a purchase through these links, we may earn a small commission at no extra cost to you. We only recommend products we genuinely believe in. This helps support our work and allows us to continue providing free content.
3. Privacy Bee — Most Comprehensive Coverage
Price: ~$197/year
Sites covered: 150+ (with deeper removal on each)
Reports: Monthly detailed reports
Ease of setup: Easy — guided setup
Privacy Bee sits at the premium end of this market, and the higher price reflects a genuinely more thorough approach. Rather than focusing purely on how many sites it covers, Privacy Bee goes deeper on each site — including categories that others often skip, such as healthcare data aggregators, marketing list providers, and financial data resellers.
The monthly privacy report is detailed without being confusing. It shows each broker, the data that was found, the removal status, and whether a site has been verified as compliant. For someone who wants to understand the full scope of their digital footprint, Privacy Bee's reporting is the clearest of any service on this list.
Privacy Bee is best for seniors who feel they have been extensively targeted by spam calls, mail offers, and scam attempts — suggesting their information is already deeply distributed — and want the most thorough scrub available.
What we like most:
- Goes beyond people-search sites into healthcare, marketing, and financial data brokers
- Monthly reports are detailed and easy to understand
- Strong customer support with real human response times
- Covers broker categories that DeleteMe and Incogni do not touch
The one limitation: Higher price than DeleteMe and Incogni. For most seniors, the additional broker categories covered may not provide meaningfully more protection than a less expensive option.
Price: ~$197/year.
Affiliate Disclosure: This article may contain affiliate links. If you make a purchase through these links, we may earn a small commission at no extra cost to you. We only recommend products we genuinely believe in. This helps support our work and allows us to continue providing free content.
4. Optery — Best Free Starting Point
Price: Free (limited) | Core ~$4/month | Extended ~$13/month | Full ~$25/month
Sites covered: 30 (free), 100+ (Core), 200+ (higher tiers)
Reports: Monthly
Ease of setup: Easy — account-based
Optery stands out from every other service on this list because it has a genuinely useful free tier — not a trial, not a limited preview, but ongoing free monitoring of 30+ data broker sites with notifications when new listings are found.
The free tier works like this: Optery searches those 30 sites for your information and shows you what it finds. It will even show you a screenshot of the listing and the link to opt yourself out — all you have to do is click the link and follow their instructions. This is much faster than finding these sites yourself.
For seniors who want to understand the problem before committing to a paid service, Optery's free tier is the best starting point available. You can see exactly what data brokers know about you and get a clear picture of the scope before deciding what to do about it.
The paid tiers add automated opt-outs across 100+ to 200+ sites, removing the manual work. The Core tier at roughly $4/month is a strong value if you want more automation but are not ready for a full-price subscription.
What we like most:
- Genuinely free tier with no credit card required
- Shows you screenshots of your actual listings before you pay anything
- Paid tiers scale to how much automation you want
- Good interface — clean, not overwhelming
The one limitation: Full automation requires a paid plan. The free tier still requires you to manually complete opt-outs on 30 sites.
Price: Free plan available. Paid plans from ~$4/month (billed annually).
Affiliate Disclosure: This article may contain affiliate links. If you make a purchase through these links, we may earn a small commission at no extra cost to you. We only recommend products we genuinely believe in. This helps support our work and allows us to continue providing free content.
5. Aura — Best If You Want Everything in One Place
Price: ~$12–$15/month (individual) | ~$30–$37/month (family)
Sites covered: 1,000+ (part of a broader identity protection package)
Reports: Ongoing real-time alerts
Ease of setup: Easy — all-in-one app
If you read our guide to identity theft protection for seniors, you already know Aura. It is our top pick for overall identity protection because it combines credit monitoring, dark web monitoring, VPN, antivirus, and identity theft insurance into a single app.
Data broker removal is also included. Aura monitors and submits removal requests to 1,000+ data broker sites as part of your subscription — a broader list than any standalone removal service on this list.
The catch: Aura costs more per month than a standalone removal service, because you are also paying for all those other features. If you already have a separate antivirus program, VPN, and credit monitoring service you are happy with, paying for Aura just for data broker removal is not the most efficient choice. But if you are starting fresh and want a single subscription that covers most of your cybersecurity bases, Aura is hard to beat.
What we like most:
- Largest data broker removal coverage of any service on this list (1,000+ sites)
- All-in-one: no need to manage multiple subscriptions
- $1 million identity theft insurance included
- U.S.-based recovery specialists available by phone
- Simple app with large text and clear design
The one limitation: Higher monthly cost when compared to standalone removal services. Best value when you use the other features (credit monitoring, dark web alerts, VPN, antivirus).
Price: ~$144–$180/year for individuals.
See Aura's Full Protection Package →
Affiliate Disclosure: This article may contain affiliate links. If you make a purchase through these links, we may earn a small commission at no extra cost to you. We only recommend products we genuinely believe in. This helps support our work and allows us to continue providing free content.
6. Kanary — Best for Removing Photos and News Results
Price: ~$99/year
Sites covered: 100+
Reports: Monthly
Ease of setup: Easy
Most data broker removal services focus on people-search sites — the Spokeos and BeenVerifieds of the world. Kanary covers those, but it also focuses on a category the other services largely skip: removing your images and personal details from news sites, blogs, and photo-sharing platforms.
If you have ever been mentioned in a local news article, a church directory, a club newsletter posted online, or a retirement announcement — that content can show up in search results and provide personal details to scammers. Kanary is one of the few services that actively addresses this.
For seniors who have had longer public lives — community involvement, business ownership, real estate records — Kanary fills a gap the other services on this list do not.
What we like most:
- Covers news sites, blogs, and photo-sharing platforms in addition to data brokers
- Good option for seniors with a visible public profile (business owners, community leaders)
- Reasonable pricing
- Monthly report is clear and readable
The one limitation: Fewer total broker sites than DeleteMe or Aura. Best used as a complement to a primary service, not a replacement.
Price: ~$99/year.
Can You Remove Your Information for Free?
Yes — but it takes time, and the results are temporary without ongoing maintenance.
Every major data broker is legally required to honor opt-out requests. The challenge is that there are more than 200 significant brokers, each with its own opt-out process. Some require you to submit a photo ID. Some make you call a phone number. Many will re-add your information months after you remove it, because they pull from the same public records.
If you want to try the free route, Optery's free tier is the best starting point. It shows you which sites have your information and links you directly to each broker's opt-out page.
For the most important sites — Spokeo, Whitepages, BeenVerified, and Intelius — removal is free if you do it yourself. Our article How to Remove Your Information from Data Broker Sites walks through the manual process step by step.
What These Services Cannot Do
It is worth being honest about the limits:
- They cannot remove you from social media platforms (Facebook, Instagram, LinkedIn manage their own data)
- They cannot remove your information from news articles, court records, or government websites (except Kanary, which attempts some of this)
- They cannot prevent all future data collection — brokers continuously scrape public records, so your information can re-appear over time (which is why ongoing subscriptions, not one-time removals, are the right approach)
- They do not prevent all scams — scammers also buy data from breaches, which no removal service can address
Data broker removal is one layer of protection, not a complete solution. Pair it with a strong password manager, antivirus software, and credit monitoring for comprehensive coverage.
Our Final Recommendation
For most seniors, here is the clearest path:
If you want the most trusted, most thorough service: DeleteMe at ~$129/year. Quarterly PDF reports, human reviewers, 750+ sites covered. The gold standard.
If you want strong protection at the lowest cost: Incogni at ~$78/year. Less reporting depth, but excellent coverage of the major brokers at a fraction of the price.
If you want to see the problem before paying anything: Start with Optery's free tier. It will show you exactly which sites have your information so you can make an informed decision.
If you want one subscription that covers data removal, identity protection, and more: Aura bundles everything together, including 1,000+ broker sites, for ~$12–15/month.
What to Do Right Now
Regardless of which service you choose:
- Google your full name — see what comes up. Whitepages, Spokeo, and BeenVerified near the top are the sites that need to go first.
- Freeze your credit at all three bureaus — Equifax, Experian, and TransUnion. This is free and prevents anyone from opening new accounts in your name. Read our step-by-step credit freeze guide.
- Check haveibeenpwned.com — type in your email address to see if it has been exposed in any known data breaches.
- Set a reminder — whichever service you choose, data broker removal works best as an ongoing subscription. Set a calendar reminder to check your privacy report each quarter.
The goal is not perfection. No service removes you from every corner of the internet. The goal is making yourself a harder, less rewarding target — so that scammers move on to someone else.
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Affiliate Disclosure: This article may contain affiliate links. If you make a purchase through these links, we may earn a small commission at no extra cost to you. We only recommend products we genuinely believe in. This helps support our work and allows us to continue providing free content.
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